How To Create and Sell Notion Templates: A Beginner's Guide 2025

Have you ever thought about turning your love for organizing into a way to make money?

Imagine making cool digital tools that help people plan their days and, at the same time, earn you a steady income. With more and more people using Notion for project planning, note-taking, and keeping life on track, the need for custom templates is growing fast.

In this blog post, I will be sharing a precise blueprint that shows you how to create and sell Notion templates. This exact blueprint enabled me to make more than $180,000 in Notion templates sales.

If you're interested in learning more, you can find additional information here.

How Much Can You Make From Notion templates?

The amount of money you can make when you sell Notion templates can vary greatly depending on various factors. These factors include the quality of your templates, the level of demand for your templates, and your marketing strategy.

At this moment, I have earned over $80,000 from selling my Notion templates (February 2025 update: I have tripled the amount since the last update). As I write this guide, I am receiving notifications about someone else purchasing one of my products.

Your earnings potential can be even higher if you're able to create templates for in-demand niches or if you have a large audience that's interested in your products.

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What are Notion Templates?

Notion templates are pre-designed layouts that help organize and manage tasks efficiently. They offer a ready-made framework for projects, tasks, or goals, saving time and enhancing workflow.

These templates are versatile, covering project management, habit tracking, goal setting, and more. Their adaptability lets users tailor them to specific needs, boosting productivity.

Productivity fans love them because they eliminate the need to start from scratch. Features like databases and links offer a solid structure for managing complex tasks.

What to Know When Starting Sell Notion Templates

Before you start creating templates to sell, it's crucial to understand Notion thoroughly. Why? Try to sell Notion templates without fully grasping the tool is like trying to bake a cake without knowing the recipe. You need to know how to mix the ingredients before serving them to others.

How can you become a Notion pro?

• Begin by exploring online resources. YouTube is a treasure trove of tutorials covering everything from basics to advanced features. There are lot's of free guides to quickly turn you into a Notion expert.
• Join online communities like Reddit's r/Notion or Notion's forums. Engaging with other users can provide insights and tips you won't find in tutorials. These communities often share innovative ways to use Notion, sparking ideas for your own templates.
• Consider paid online courses on platforms like Udemy or Skillshare. These courses offer a comprehensive understanding, making it easier to craft high-quality templates.

Remember, the better you understand Notion, the more value you can provide when selling templates. Dive in, experiment, and don't be afraid of mistakes. It's all part of the learning process. Imagine turning your skills into a thriving business, helping others be more productive while you earn. That's the goal!

Beginner Guide to Create and Sell Notion Templates

1. Research what Notion template to sell

When it comes to choosing a Notion template to sell, research is both the easiest and most challenging aspect. Start by conducting simple research and examining what's already on the market. Check out reviews and ratings of other Notion templates, and some sellers even share their sales data on platforms like Gumroad.

By observing what's working best for others, you can get a glimpse into potential opportunities for your own template.

2. List down your Notion template ideas

After conducting your research, the next step is to list down your ideas for potential Notion templates. Based on your observations of what's currently on the market, as well as assumptions about what works and what doesn't, it's time to jot down these ideas.

For each new Notion template idea, consider the following questions:

• Has this template already been created by someone else?
• Is there a market for this type of template?
• What price point would potential buyers be willing to pay for it?
• What size should the template be in order to be useful but not overwhelming?

3. Prioritize you listed Notion template ideas

Once you have a list of potential Notion template ideas, the next step is to prioritize them. One effective way to do this is to use the RICE prioritization framework, which can help you identify which ideas are worth pursuing further.

RICE stands for Reach, Impact, Confidence, and Effort. For each of your template ideas, assign a score from 0 to 10 for each of these categories. Reach refers to the number of potential customers for the template, Impact measures how impactful the template will be, Confidence reflects how much you believe in the idea, and Effort indicates how much time and resources it will take to create the template.

Once you've scored all of your ideas, add up the scores and begin with the idea that has the highest total score. This approach will give you the best chance to create and profitably sell Notion templates.

4. Validate your Notion template idea

Okay, you have your template idea. Now it's time to validate it. Let's imagine you're creating the Notion Student Kit- an entire Notion system for students. This would be your final product, but it will take you some time to create it. You still don't know if people will pay money for it.

So instead of creating a full product, create just one template page. For example, instead of a Notion Student Kit, create a Notion Assignment template. This whole MVP shouldn’t take you longer than 1 day.

After you create it, let people know they can get it for free. There are multiple ways how you can do it (I will talk about them in Part 4 of this guide). If your template is doing well and people are showing interest, you can try adding a price, for example $5. If people are still buying, that means you have validated your idea and people want your product.

5. Define your Notion template structure

Now that you've validated your Notion template idea, it's time to create the full product. The first step is to define the structure of your template.

Your task is to determine what pages, databases, and relations will be included in your Notion template. This involves planning out the hierarchy of pages and organizing the information in a way that makes sense and is easy for users to navigate.

Consider the needs of your target audience and what they will want to accomplish with your template. This will help guide your decisions around what elements to include and how to structure them.

By defining your Notion template structure upfront, you'll have a solid foundation to build upon and can ensure that your template is well-organized and user-friendly.

6. Create your Notion template wireframes

Now that you've defined the structure of your Notion template, the next step is to create the wireframes. This involves creating the backbone of your template within Notion itself.

Start by creating the pages, databases, and other elements you identified in the structure phase. Connect them together and ensure that they function as intended, keeping in mind the needs and goals of your target audience.

While creating the wireframes, focus on functionality rather than aesthetics. You can always refine the design later on. The goal at this stage is to ensure that your template is easy to use, effective, and meets the needs of your users.

7. Design your Notion template

With your Notion template wireframe in place, it's time to add visual quality and design elements. Take each page and database and begin to add additional value to them. This can involve adding decorative icons, redesigning database layouts, and incorporating other visual elements that enhance the overall look and feel of your template.

The goal here is to make your template visually appealing and user-friendly, while also ensuring that it effectively meets the needs of your target audience.

8. Do your Notion template final checks

Before releasing your Notion template to the public, it's crucial to do some final checks to ensure that it's free of errors and functioning properly. Take the time to go through each page and check for typos, broken links, and other mistakes that may have been overlooked.

Test all of the databases to make sure they're working as intended and that the information is accurate. Check all of the links to make sure they're functioning properly and that users can easily navigate through the template.

Once you've done your final checks and made any necessary adjustments, your Notion template is ready to be released to the public. However, before doing so, it's important to create persuasive visuals and copy to promote your template and attract potential buyers.

I'll dive into the preparation process for promoting and selling your Notion template soon.

9. Turn Notion page into Notion template

Once you've finished creating your Notion template, you'll need to create a duplicate link to share it with others. This link will allow anyone with access to it to duplicate your template and use it as their own.

To create a Notion duplicate link, simply follow these steps:

1. Open the template page that you've created in Notion.
2. Click on the "Share" button located in the top right corner of the page.
3. Toggle on the "Share to web" option, which will generate a unique link for your template.
4. Copy the link and save it in your notes or wherever you keep your important information.

When sharing your duplicate link, be sure to only turn on the "allow duplicate as template" option, which will enable others to create their own version of your template without affecting the original.

Once you've created and shared your duplicate link, others can easily duplicate your template and make use of it in their own Notion workspace. This can be a great way to share your knowledge, collaborate with others, and streamline your workflow.

10. Prepare to sell Notion templates

Before launching, make sure everything is polished and ready for customers. Create a clear and friendly sales page that shows off your templates with nice images and simple descriptions. Let people know how your templates can help them stay organized and save time. Finally, share your work on social media and with your friends to start getting sales.

How to Sell Notion Templates Faster

Want to learn how to create and sell Notion templates faster and easier? Check my Notion Creator Course.

It's a two-hour video course in which I share my framework of going from zero to over $150,000 in revenue without any paid ads.

Here's what's inside:

1. Exploring Notion. Learn about Notion, Notion templates, and how the whole logic works behind selling templates.
2. Choosing template idea. Learn how to choose your profitable template idea that will be bulletproof to generate sales.
3. Creating template. Learn how to create templates easily and quickly with a straightforward system.
4. Preparing template for sale. Learn how to prepare your template for selling by converting mockups, visuals, copy, etc.
5. Selling template. Learn how to sell Notion templates. Discover all ways and tactics to market and make sales.

DISCLAIMER: I'm not selling the Notion Creator Course anymore. However, you can get it for free with the bundle version of "Create Once, Sell Forever."

Where to Sell Notion Templates

When you're ready to share your Notion templates with the world, it's important to know where to sell them. There are several platforms where creative digital products like yours can reach the right audience. In the next section, I'll list some of the best places to sell your Notion templates so you can start making money from your hard work.

1. Etsy

Etsy is a fantastic platform for selling Notion templates. Why? It has a massive audience already interested in unique, creative products. Setting up a shop is straightforward, and Etsy provides excellent support for digital goods. You can list your templates with attractive images and descriptions, making them enticing to buyers. However, there are challenges. Etsy charges listing and transaction fees, which can eat into your profits. Plus, standing out among numerous sellers requires effort. But with the right strategy, Etsy can be a lucrative marketplace.

2. Gumroad

Gumroad offers a simple way to sell Notion templates and other digital products. It’s user-friendly, making it easy to upload your templates and start selling almost immediately. Gumroad handles payments and digital delivery, streamlining the process. What’s more, it has a built-in audience that you can tap into. You also get access to analytics, helping you understand your customers better. However, like Etsy, Gumroad charges fees per transaction. But its simplicity and reach make it an attractive option for those looking to sell Notion templates without much hassle.

3. Notion Marketplace

Selling directly on the Notion Marketplace offers unique advantages. You’re reaching users already familiar with Notion and interested in extending its functionality. To become a template provider, you need to apply through Notion’s platform. Once approved, your templates are showcased to a targeted audience. This can lead to more sales, as buyers are specifically looking for Notion-related products. However, competition is stiff, and your templates need to stand out. Focus on quality and unique features to capture the attention of potential buyers.

4. Stripe & PayPal Integration

Setting up payment gateways like Stripe and PayPal is crucial for selling templates. These platforms offer secure, reliable payment processing, giving your customers confidence when purchasing. Stripe is known for its ease of integration and supports various currencies, which is great for international sales. PayPal is widely recognized and trusted, making it a preferred choice for many buyers. By integrating both, you offer flexibility and convenience, catering to different customer preferences. This setup ensures you get paid swiftly and securely when you sell Notion templates.

5. Building an Online Presence

Building an online presence is key to selling Notion templates successfully. Why? It helps you reach more people and establish credibility. Start by using social media platforms like Instagram and Twitter to showcase your templates. Share tips and engage with your audience to build a community. Email marketing is another powerful tool. By collecting emails, you can send updates and promotions directly to potential buyers. Create a unique brand around your templates, focusing on what makes them special. Consistency and engagement are your allies in growing an online presence.

How to Price Notion Templates

Pricing your Notion templates right is key to attracting buyers without underselling.

1. Evaluate complexity:

Consider your template's complexity. Simple planners might be priced lower, while complex tools can command higher prices due to the effort involved.

For example, all my premium Notion templates take around 100 hour to build, each. It would make no sense to give them away for free, as they not only safe time for others, but also help to make the most out of Notion.

2. Understand your audience:

Know your audience—whether budget-conscious students or professionals seeking productivity boosts. Use tiered pricing: offer a basic version for free and charge for premium features, broadening your reach while monetizing expertise.

3. Use free templates as marketing:

Use free templates to showcase skills and draw buyers to paid offerings. Avoid giving too much away to maintain value. Offer a free sample, then convert users to paying clients.

4. Competitive pricing:

Research similar products to set competitive prices. You're offering a time-saving, productivity-enhancing solution, so ensure your pricing reflects this value.

Best Marketing Strategies for Selling Notion Templates

To successfully sell Notion templates, you need a robust marketing strategy. Let’s talk about some effective tactics.

• First up, SEO. Optimize your product listings with keywords like "Notion templates" to boost visibility. Use this in your titles, descriptions, and even image alt texts.
• Next, consider social media. Platforms like Instagram and Pinterest are ideal for showcasing your designs. Post engaging content, share tips, and interact with your followers. It's all about building a community.
• Ever considered content marketing? Write blogs or create videos about Notion tips and tricks. This positions you as an expert, driving traffic to your products. You can grab my free Notion content system for this.
• Don’t underestimate customer reviews. They’re gold! Encourage satisfied buyers to leave testimonials. These build trust and influence potential customers. Imagine if a glowing review was the nudge someone needed to purchase your template? That's powerful.

In summary, a mix of SEO, social media engagement, and content marketing, combined with stellar customer reviews, can elevate your sales. So, dive in, experiment, and watch your efforts pay off!

Common Challenges When You Sell Notion Templates

Selling Notion templates comes with challenges. Here's how to tackle them:

• Standing out. In a crowded market, make your template unique. Highlight special features or a niche to catch attention in your marketing.
• Pricing. Finding the right price is tough. Too high scares buyers; too low undervalues your work. Research competitors, test prices, and offer free and premium options to attract more users.
• Adapting to Market Changes. Trends change fast. Stay updated, engage with your audience, seek feedback, and adjust designs to keep your templates relevant.
• Technical Issues. Technical glitches like payment problems can occur. Keep your tech skills sharp and test your purchase process regularly to ensure a smooth experience.

Persistence is key. View each challenge as a learning opportunity, and you'll succeed in selling Notion templates.

Final Thoughts on Creating and Selling Notion Templates

Notion templates are just one of many digital products you can create and sell in 2025. I've sold over $600,000 in digital products without any paid ads and grown 290k+ followers organically across social media. I'm sharing all my journey on my X account.

Grab my free Digital Products Guide and learn how to make money online with digital products.